The Board of the Brugg Friends chose the historic headquarters in Rimini to present the new logo that will characterize the historic and very glorious association from now on.
After 63 years of activities that have seen the finest names in international dentistry pass on the AdB stage, the decision was made to do, as they say in the jargon “rebranding,” that is, to change the logo, which does not mean changing identity.
In 60 years many things have changed and dentistry has evolved a great deal, so in a thoughtful and long debated path thinking about a necessary renewal aimed especially at young people, while remaining faithful to the principles of ethics, scientificity and friendship it was decided to start by modernizing the style of the logo while maintaining the classic colors that have always distinguished the AdB.
A new style in step with the times that we hope will be a boost for our very good young people of Brugg’s Gymnasium to continue to strive and try to excel in the profession while maintaining traditions but at the same time projecting into the future and following progress as has always been the style of the Friends of Brugg.
President Alberto De Chiesa Download the statement